Welcome to

So I spent much of my weekend building a new design for the blog. I’m pretty pleased with how things look right now. Let me know if there are any features you’d like to see added.

Stepping back for a moment, I’m amazed at the impact of open-source-software (such as Wordpress) on modern marketing. An effort which previously might have consumed months, and tens of thousands of dollars, is reduced to a weekend cooped up in my home office. When I get stuck, I have access to a worldwide network of freelance, volunteer developers eager to provide input. And courtesy of google, I have access to a huge collection of common knowledge amassed through discussion boards, wikis and other blogs. And it all costs me nothing but my time and effort.

Wow, what a great time to DIY. Which open source app’s have you taken a look at, and how have they impacted your business?