If you are a stylish woman with bohemian sensibilities, then you owe it to yourself to check out Unika Butika. This is a new source for hand-painted handbags, purses, hats, belts and more. Each item is unique- no 2 are alike! What a great way to attract attention with fashion that you’ll just never find at the mall.
Unika Butika offers a large gallery filled with detailed shots of each item so that you know exactly what you are buying. Take a step out of the ordinary and add a fresh new purse or tote to your collection right away.
How funny is this… Microsoft’s new ‘I’m a PC’ ads were apparently created using Apple computers. See Microsoft’s ‘I’m a PC’ Ads Created On Macs for the details. Great move guys. Crispin Porter Bogusky may have jumped the shark upon picking up the Microsoft account. While they have a history of game-changing campaigns (see: Burger King), they are causing more head-scratching than opinion-altering this time around.
Maybe their next can feature their famous Blue Screen of Death, which is a system feature where MS certainly has Apple beat. Maybe a new tagline: “I’m a PC, and I look great in blue”. That’s a freebie, guys, grab it and run with it.
What’s in a name? A whole lot of importance, really. An article from Wall St Journal today called Name That Firm covers examples of a few do’s and don’ts for naming your company. The name can really play a role in predisposing people towards doing business with you (or not), so be sure to put some thought into it, and try not to settle 100% on names that come to you while you’re trashed at a bar. A few of the critical factors from my perspective:
memorable
can be pronounced by people in your target market
somewhat unique/distinctive, ie. keeps you from being confused with other companies
A hilarious post at Consumerist tools on a website called complaintremover, which like the name hints, will work to get negative mentions of your company or brand pushed down in the search engines. All totally above board, I’m sure. The hilarious part comes in when they do a chat session with the site requesting a quote on getting LOLcats pushed down in the search rankings since it conflicts with their own cat fanciers website. Check it out…
I am a late bloomer. I’ve only started using Linked In within the past few months. Linked In is kind of like Facebook without the flirting and date-making potential. It’s social networking for your career.
My uber-networking, ‘citified’ friends are all about Linked In, they’ve got loads and loads of contacts. I’ve been playing around with it, and have just a few observations:
It’s a great way to catch up with old college friends and see what they’ve been up to.
There is an ‘Answers’ section where you can pose business- and career-related questions and get answers from a much-more-qualified-than-average peanut gallery.
While the ostensible purpose of this site is to help you further your career by making all kinds of business contacts… I’m not so sure.
On that last point… Linked In lets you ask friends for referrals to meet THEIR friends (so that you can ask them favors and try to sell them stuff). I’m not sure how receptive people are to that sort of thing. In fact, I’d love to see statistics on how many of those sort of introductions actually succeed in their intended purpose. I imagine there’s a lot of “hey, great… let’s do lunch sometime…”, but not a lot of “of course I’ll buy your widget/invest in your business/give you a job”.
In any case, it sure is a great way to catch up with old friends you haven’t thought of in years. You can meet me there…
Maybe you saw some of Careerbuilder’s new ad campaign, I know they showed a spot during the Superbowl. Check out this edgy but pretty hilarious tent entrance ad to the right. The caption reads “There are better ways to make a career”. No doubt!
Here’s a really clever tie-in for the new Jack Black movie ‘Be Kind Rewind’, which is about some video store clerks who accidentally erase all the tapes in the store, and then set about re-filming the movies on their own. How about asking your fans to join in and film some cheesy knockoffs of their own?:
When I was in Vegas at CES a few weeks ago, I was walking around the show on the last day. By then, my feet and back were killing me. CES is a real ‘forced-march’ if you haven’t been there; miles of concrete aisles.
I came across a Japanese company named Fujiryoki which was selling what appeared to be high-end massage chairs, and they were doing free demos Sign me up. I climbed in and one of their reps set me up for a demo cycle. Oh my god– that thing was incredible. Squeezing, pulling, Shiatsu, vibration, heat, pressure. 10 minutes of pure bliss ensued, after which I emerged from my stupor for a chat with a pouncing salesman.
As it turns out, I have expensive taste. These chairs are made in Japan, and go for $10k a piece! But, you get your own personal massaging heaven. So I guess if you have the money, it’s a great buy.
As I was walking away, it occured to me what a great tradeshow presentation they had. Talk about making an emotion connection with your prospects! In this case, they made my day, and probably had done so for hundreds of others over the course of 4 days. I think the sales pitch could have been improved a bit (how about a discount offer for attendees, or a pamphlet on massage techniques– something to remember them by), but I have to say, the setup for the sales pitch was stellar.
One of the Asian vendors at the Consumer Electronics Show provided some evidence that a little bit of poor English goes a long way (… in hilarity!):
As a side note, it’s worth pointing out that the toilet seat vendor also offers digital photo frames. Now that’s business focus! Someone needs to combine those 2 concepts and really make some money. The digital photo self-cleaning toilet seat, perhaps?
In other high-tech news, here’s a funny commercial from Sweden promoting one of those hi-tech European toilet seats:
If you are a stylish woman with bohemian sensibilities, then you owe it to yourself to check out Unika Butika. This is a new source for hand-painted handbags, purses, hats, belts and more. Each item is unique- no 2 are alike! What a great way to attract attention with fashion that you’ll just never find at the mall.
How funny is this… Microsoft’s new ‘I’m a PC’ ads were apparently created using Apple computers. See 
Maybe their next can feature their famous Blue Screen of Death, which is a system feature where MS certainly has Apple beat. Maybe a new tagline: “I’m a PC, and I look great in blue”. That’s a freebie, guys, grab it and run with it.
A 
Maybe you saw some of Careerbuilder’s new ad campaign, I know they showed a spot during the Superbowl. Check out this edgy but pretty hilarious tent entrance ad to the right. The caption reads “There are better ways to make a career”. No doubt!
